About Charter
Charter Communications is an American company providing cable television, high-speed Internet, and telephone services to more than 5.8 million customers in 29 states. By revenues, it is the fourth-largest cable operator in the United States. PCWorld in 2011 awarded charter with numerous fastest ISP awards.
The Challenge
Charter partnered with AAXIS to re-platform their existing commerce system over to ATG.
The Solution & Results
ATG
- Successfully launched new ecommerce platform on ATG.
- Improved performance and scalability of commerce platform and quality of shopping experience.
- Provided more control of customer experience, to increase conversion rates, by improving controls to create and test different webpage layouts and designs.
- Improved controls to make real-time content changes to the site, without IT involvement.
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