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The National Retail Federation (NRF) predicts that more than 50% of total online revenue will come from mobile by 2014. In addition, new research from Retail TouchPoints and Certona indicates retailers are moving in different

directions with mobile priorities. As many as 69% said they will be focusing on the mobile site within the next 12 months, while 64% are planning to implement mobile apps and tablet technology.
(Retail Touchpoints, 

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Rence Winetrout

Rence Winetrout

Chief Digital Officer at AAXIS
Rence Winetrout brings nearly 20 years of experience leading Multi-Channel Commerce, Marketing, and e-Business initiatives for premium, global consumer brands in a wide variety of industries, including luxury goods, apparel, footwear, accessories, sporting goods, consumer electronics, and digital goods. Rence is the CMO and SVP of Commerce Strategy for AAXIS Commerce.
Rence Winetrout

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