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According to Scott Durchslag, Best Buy’s new online and mobile operations head, the “digital experience” he wants to deliver at Best Buy is about pulling the worlds of websites and bricks together — not tearing them further apart. “Once [customers are] in the store, they’re yours to lose 

Rence Winetrout

Rence Winetrout

Chief Digital Officer at AAXIS
Rence Winetrout brings nearly 20 years of experience leading Multi-Channel Commerce, Marketing, and e-Business initiatives for premium, global consumer brands in a wide variety of industries, including luxury goods, apparel, footwear, accessories, sporting goods, consumer electronics, and digital goods. Rence is the CMO and SVP of Commerce Strategy for AAXIS Commerce.
Rence Winetrout

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