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What We Do

As Digital Transformation Experts, we enable our clients to grow revenue and create disruption in their vertical industry by delivering the most relevant and helpful customer experiences possible. We achieve this via effective execution of strategy & design, technology & data, and digital marketing, all working together.

Strategy & Design

  • Digital Business Cases & ROI Planning
  • Customer Experience & Content Strategy
  • Audience Segmentation & Discovery
  • Journey Mapping & User Personas
  • Creative Design
  • UX Design & Information Architecture
  • Mobile & Responsive Design
  • Personalization
  • Cross-channel Attribution
  • Omni-Channel Design

Technology & Data

  • On-premise: Oracle ATG & Endeca, IBM WebSphere, SAP hybris
  • Cloud: Oracle Commerce Cloud, Big Commerce, VTEX
  • Mobile Apps
  • Oracle BlueKai, Responsys, Maxymiser, Eloqua
  • Big Data Solutions
  • Adobe Omniture, Google Analytics, Google360
  • Maxymiser, Optimizely, VWO, Google Optimize.
  • Java, Node.js, Angular, React, HTML5, CSS3, Full-Stack
  • Systems: PIM, DAM, ERP, CRM, SSO, ESB, System Performance Optimization

Digital Marketing

  • Programmatic & RTB Optimization
  • Paid & Organic Search Optimization
  • Conversion Rate Optimization (CRO)
  • Email Marketing Automation
  • Machine Learning, AI & Predictive Analytics
  • Personalization Optimization
  • Merchandising Optimization
  • Site Search Optimization
  • Day-to-day Website Operations
  • Email Campaign Management


AAXIS Insights

10 Ways to Fund the Shift to Digital Business

Digital transformation requires significant investment, outside the traditional IT operating budget. Many of the options for digital business transformation, such ...
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Google Updates AdWords Experience to Help Brands Address Customer ‘Micro-Moments’

Every shopper wants to get bargains online, especially during the holiday shopping season. With that in mind, Google ...
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How to improve mobile experience using digital feedback

Ever looked around and noticed that almost everyone is glued to their mobile phones? There are nearly 2.6 ...
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4 Ways You Can Use AI to Enhance Every Step of the Customer Journey

AI has disrupted the retail industry, and that’s a good thing. Consumer behavior is increasingly managed by AI, leading ...
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10 Predictions For AI, Big Data, And Analytics in 2018

A new Forrester Research report, Predictions 2018: The Honeymoon For AI Is Over, predicts that in 2018 enterprises will ...
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How Hackers are Hiding Content & Links via PNG Files

For nearly 7 years (of my 19 year SEO career) I did “forensic SEO”. From dealing with penalties, ...
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How To Build The Best B2B Customer Experience

With all the things B2B companies must do to be successful, customer experience has never been much of ...
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Desde los orígenes de la era digital, IBM ha sido una de las empresas que han estado presentes ...
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Analytics Will Revolutionize Supply Chains In 2018

Great article that explores the importance of supply chain optimization and the importance of using analytics to increase ...
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How Disney is approaching its digital transformation and fighting disruption

Disney’s $52bn acquisition of 21st Century Fox assets may have caused some causal observers to be surprised. However, ...
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How One Company Made Its Analytics Investment Pay Off

In the age of rapid advances in data science and artificial intelligence, many organizations still struggle to incorporate ...
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How Best Buy is winning against all odds

In the quaint era of retail that was the 1960s, St. Paul, MN, native and high school dropout ...
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18 Exponential Changes We Can Expect in the Year Ahead

Where will the trajectory of the tech world, from cryptocurrencies to Silicon Valley culture, take us in 2018? ...
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These 7 Disruptive Technologies Could Be Worth Trillions of Dollars

Scientists, technologists, engineers, and visionaries are building the future. Amazing things are in the pipeline. It’s a big ...
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The Marketer of 2018: Taking Ownership of Customer Experience

You see it everywhere. The last quarter of the year, people slowly stop taking on bigger projects in ...
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